Missing from the VI Debate: Data That Shows It’s A Problem

By Amanda Frost, PhD Vice President, Research, PCMA Concerns about high health care costs are prevalent and appropriate, but can be often focused on the wrong place. Vertical integration (VI) is one area that is receiving attention from state and federal policymakers, with a focus on health insurers, pharmacy benefit managers (PBMs), and pharmacies. But the rhetoric around VI’s costs is increasingly disconnected from the data.  Evidence of this has come in a new report from the Department of Health and Human Services (HHS) Office of the Inspector General (OIG) comparing […]

New Campaign on the Value of PBMs Launches with a Bang

PBMs are back – and they’re everywhere this week. Following the launch of a new advertising campaign, media outlets are taking notice. A new video ad from PCMA, Mom’s Medicine, highlights how PBMs help families afford the medication they need. Bloomberg was first to scoop the new advertising campaign, calling it “a kickoff point for a messaging rebrand.” They sat down with David Marin, President and CEO of PCMA, who shared the motivation behind […]